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Bold Behaviour Lab

I've spent 15 years experimenting with behaviour, talent development and innovation in some super cool innovative business with bright brainiacs. I'm writing about what I've learnt. Each week I share a juicy and effective behavioural science experiment that you can use to shift behaviour for stronger talent, tech and transformations.

Featured Post

009: Why Stories Are 22x More Memorable Than Facts

What If We’re Wired to Care About Stories More Than Facts? HNY to you my Bold Friends! Did you have a good holiday season? Well… maybe the experience was awful. Like giving birth, the memory is always better. Think about it—Christmas might have been chaos. Maybe you were frantically wrapping gifts at midnight, refereeing arguments about goodness knows what, or wondering if the turkey was ever going to defrost. But now, looking back, it doesn’t feel so bad, does it? What sticks in your memory...

What if your presentations changed how people think? 🧠 Perception is everything. Bonjour bonjour, Happy Friday to you my lovely reader. Ever wonder why some presentations stay with us while others vanish from memory? Why we remember one pitch but forget another, even if the content was equally valuable? This week’s topic dives into the concept of perception and its power to make ideas memorable—or “brain sticky,” as I like to call it. But first, let’s start with a story about a Chilean sea...

If These Pigeons Can Innovate, So Can You Hello! I took an impromptu break from the newsletter as my September and October were laden with in-person events and speaking much to my delight. Now, with my size sixes back on solid ground I finally found a moment to pause and write up this beauty of a newsletter. All about habits, innovation, and pigeons. 🐦 Humans and habits. I’ve always had a theory that there are two types of people you can set your watch by: commuters and day drinkers. When I...

How to make boring ol' compliance training sexy AF. OR... "How to make doing boring stuff easier" “There is no contest between the company that buys the grudging compliance of its workforce and the company that enjoys the enterprising participation of its employees” - Ricardo Semler Hello my dear Bold Behaviourists. 👋🏽 I think Mary Poppins had it right- "In every job that must be done, there is an element of fun. You find the fun and - SNAP - the job's a game! Well, that's easier said than...

Why you might consider going negative when giving professional advice “Some citizens see their role as that of supporters and others see their role as that of referees.” Hello my dear Bold Behaviourists. 👋🏽 Have you had to get people to take action based on negative news this week? Maybe compliance, strategic planning, or poor performance reviews. It's always tough to know if going negative is the right way to play it, or if there should be a positive spin. It's General Election day in the...

The utter joy of waiting to consume and how to use it at work. Is waiting painful, or painfully pleasurable? Let's find out when you should keep people waiting... and when you shouldn't. The wait is nearly over Bold Behaviourists 👋🏽 You may have noticed that this issue of of the BB newsletter didn’t hit your inbox on time. Ah. I did know this would be a challenge - I like to do my research and fact check so it takes a while, and last week I was travelling a fair bit and meeting, training and...

Little actions. Big influence. Why watching a fictional character die would make share prices drop 11% Happy Sunday Bold Behaviourists 👋🏽 Small actions can create little waves. That's the theory behind the butterfly effect. Little actions like watching a TV show, or moving a cola bottle could be a $ billion dollar impact... and yet you will be making millions of little actions all week, without a thought to how it might impact the world around you. I'm going to show you why this happens and a...

What does it take to change someone's mind, today? Howdy Bold Behaviourists 👋🏽 Trying to persuade someone can be an utter pain. I know. I have a 6 year old who won't put on his shoes. Maybe like me, today you need to persuade someone to do something, or try an idea or buy into you as a person... what ever it is this is what you must know about what takes to change a mind. Getting someone to change their mind can feel like trying to teach a cat to fetch. But maybe, you're looking at it all the...

Monkey See, Monkey Do: What can make humans (and monkeys) make poor money decisions? Hey gang! Excited to be here with you in this new exciting little venture. Thanks for signing up to the newsletter, you are not only clearly someone who puts a lot of effort into your own learning, but clearly cares about showing up and making an impact. I'll do my very very best to make sure this newsletter helps you create great BOLD things at work. If I end up wasting your time you have my full permission...